Posts Tagged ‘ tracking ’

Baked-In Browser Privacy

Baked-In Browser Privacy

Internet privacy is growing up in a hurry. We’ve talked before about how 2010 was a banner year for those of us interested in a more transparent web, and 2011 shows signs of continuing that momentum. Some recent examples of this phenomenon were announcements by Microsoft and Mozilla that revealed plans to build in...

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Protecting the Privacy Product

Protecting the Privacy Product

Collectively, the last few years have been one long coming-out party for online privacy.  The FTC held well publicized privacy roundtable discussions. A highly visible online privacy bill was introduced in Congress (and several others followed behind it). Facebook and Google got caught up in a media privacy frenzy. The the Wall Street Journal released a series of articles...

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Top 10 Analytics Providers of the Past 30 Days

Top 10 Analytics Providers of the Past 30 Days

As explained in our last post, Analytics Providers are providers of cross-platform statistical analysis that increases their users’ ability to understand market effectiveness. This is a purposefully broad definition, and it encompasses everything from paid Analytics Providers, such as Omniture – a company that can charge thousands of dollars for its software – to...

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3rd Party Scripts Slow Down your Browser

3rd Party Scripts Slow Down your Browser

In reviewing our recent user survey (thanks for all those who took the time to participate!) we (“we” as in Martin, our Senior Engineer) came across an interesting observation: Ghostery users reported better browser performance when running our extension. This prompted us to do some digging into the impact of 3rd-party scripts on page-load...

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Live! Ghostery V.2.1 for Firefox

The evolution of Ghostery under Better Advertising’s ownership over the last few months has been fast paced. The Ghostery team’s goal has been to bolster your capacity for bug free web browsing, which brings us to V.2.1 of Ghostery. New in V.2.1: Refreshing your browser to implement option updates is no longer necessary –...

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